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ENGAGE! Harnessing the Power of Video Marketing—and How to Do it Right

  • 08 Oct 2020
  • 12:30 PM - 1:30 PM
  • Virtual

ENGAGE! Harnessing the Power of Video Marketing—and How to Do it Right

Thursday October 8, 2020 12:30PM Virtual

Registration is OPEN

Have you noticed that your peers and/or competitors all talk about what makes their organization special and tend to say the same thing? Showing (instead of telling) prospects what you can do helps your business stand out. In this presentation, Award-Winning Branding & Business Communication Strategist, Shakira M. Brown, will uncover the value of storytelling through the use of video. Discover how to produce videos using cost effective tools and ways to leverage social media channels to create a more lasting impact for your brand. Master ways to create homegrown content that engages and inspires people to action.


Presenter:

Shakira M. Brown is an award-winning Professional Branding & Business Communication Speaker and former network television broadcast journalist. She is the CEO of SMB Strategic Media LLC a firm that helps businesses get to the heart of why the customers/clients buy their goods and service helping them clarify their message via strategic brand messaging. Her clients have included medium to large medical practices, professional services firms,insurance brokers, national associations, professional organizers, consumer brands, celebrities, personalities and Fortune 500 companies. Shakira is also the lead marketing consultant for America’s Small Business Development Center at The College of New Jersey. She has won over 13 industry awards in various disciplines for her work. Shakira frequently shares her expertise at national conferences and corporate workshops as well as with the media such as American Express Open, Crain’s Chicago, PR Week, Brand Week, Smart Money and she is also a contributing writer for Black Enterprise.com.

How to attend:

Join the live program from your office, home, or hotel room using a computer with high speed internet. You may ask questions, participate in surveys, and post comments from your computer during the program. Please note that credit (if available) is only provided to registered attendees participating at their own computer and phone. Simple instructions with a link to the program will be sent when you register and again the day before the webinar.

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