Advancing Kansas Associations Through 
Education, Information and Advocacy.

The Kansas Society of Association Executives 

Welcome to KSAE

KSAE is THE association for associations in Kansas.  No matter what your role or experience is within the association industry, KSAE is here to help you develop as a professional, improve your leadership skills and expand your knowledge base. 

Upcoming Events

    • 30 Oct 2019
    • 31 May 2020
    • Room 140-S, Capitol

    The KSAE Advocacy Room at the Capitol 

    KSAE has made improvements to the Advocacy Room at the Capitol and the space now features:

    • Printer/scanner/copier
    • Television with access to live broadcasts
    • Workspace/small conference table
    • Comfortable chairs
    • Keurig
    • Hanging coat rack

    Located in 140-S, across from the cage elevator, the KSAE Advocacy Room at the Capitol serves as your office away from your office.  The room will not be staffed, so each member will use his or her key to enter anytime, day or night.


    • 21 May 2020
    • 11:30 AM - 1:00 PM
    • Kansas Optometric Association, 1266 SW Topeka Blvd, Topeka, KS 66612

    Kristen Kogl , Social Media Marketing
    MB Piland Advertising + Marketing
    Thursday, May 21, 2020
    Lunch at 11:30, Presentation Noon-1:00pm
    Kansas Optometric Association
    1266 SW Topeka Blvd, Topeka

    Learn about social media automation tools and best practices that will help you work smarter, not harder. Walk away with new ideas, tools and tricks to keep you tuned in and ahead of your online competitors.

    Kristen Kogl , Account Coordinator + Social Media Manager
    MB Piland Advertising + Marketing

    Some people know how to swim with the sharks. Kristen eats sharks for lunch. Her strategy: out-think and out-swim them!  Clients depend on her resourcefulness and energy to solve challenges daily.

    • Business Marketing (BBA), Washburn University

    • Entrepreneurship & Innovation (BBA), Washburn


    • Multiple honor societies (6)

    • 10 academic scholarships

    • Membership and officer roles in several

    professional associations (SME, SHRM, Phi Theta

    Kappa and others)

    Entrepreneurship is more than just a college degree for Kristen: it’s in her blood. While still in college, she won two major business pitch competitions (the “shark tank”!) in order to raise $25,000 for her dental floss tool invention.  After earning dual degrees in Business Marketing and Entrepreneurship & Innovation, Kristen brought her can-do zest to MB Piland. She works directly with many clients on their social media strategy and implementation. She supports the MB Piland team in marketing planning, research, special events, public relations and more.

    She’s a troubleshooter and a passionate problem-solver: creative and persistent. Her entrepreneurial spirit brings an invaluable, fresh perspective to every client.

    • 18 Jun 2020
    • 11:30 AM - 1:00 PM
    • Anton Room 202, TSCPL, 1515 SW 10th Ave, Topeka
    • 30

    Pivot Point- Critical Conversation/ Book Discussion
    Thursday, June 18, 2020
    Lunch and Discussion 11:30am-1:00pm
    Anton Room 202, TSCPL, 1515 SW 10th Ave, Topeka

    Join your fellow KSAE members and Association colleagues for a Book Discussion on Pivot Point: Reshaping Your Business When It Matters Most by Sheri Jacobs, CAE. 

    About the Book:
    Examples abound of once-dominant organizations that succumbed to competitors and start-ups because they failed to adjust their business model when such a shift amid rapid change could have made all the difference.

    Pivot Point provides a guide for creating an organization that is more responsive, nimble, and open to the dynamic nature of its operating environments. Organizations experiencing sustainable success are willing to take risks, fail and learn from their efforts, and continually adapt their business model to build the highest value proposition possible.

    Drawing from research, interviews with association thought leaders who have successfully altered their organization’s business model, and observations garnered from working with hundreds of associations, author Sheri Jacobs distills a structure and key elements for pivoting that include

    • comprehending the current landscape
    • incorporating five essential characteristics
    • creating the right culture to achieve future goals
    • building a stronger value proposition to drive engagement and retention
    • using research to guide change.

    Case studies provide readers with insights and lessons learned by organizations that have altered their models. A “Pivot Readiness Checklist” gives readers an opportunity to assess their organization’s ability to adapt to meet shifting needs and behaviors. CEOs, board members, and association staff will be inspired and energized by the thought-provoking ideas in this must-have resource.

    About the Author:
    Sheri Jacobs, FASAE, CAE, an association management veteran, formed the Avenue M Group, LLC in 2009 after serving nearly three years with McKinley Marketing as Managing Director and nearly five years as the Chief Marketing Officer and director of membership for the Association Forum of Chicagoland.

    At the Forum, Sheri directed the marketing strategy for all revenue-generating programs, products and services. Under her management, Forum membership increased by more than 34 percent and annual meeting attendance grew by nearly 60 percent. Prior to her tenure at the Forum, Sheri spent six years working for the American Bar Association and the American Academy of Implant Dentistry where she managed recruitment and retention programs, volunteer committees and activities, and affinity implementation.

    In addition to her association experience, Sheri was key member of the team that launched the nation's largest online payroll company SurePayroll. In 1994, Sheri founded the nonprofit organization Picture This Projects (PTP). PTP is a Chicago-based group of volunteer photographers and other community members supporting and creating photography projects that encourage creative expression and self-esteem and help bridge the gap between people of different socioeconomic backgrounds.

    Sheri is a frequent speaker and a contributor to various associations and publications. She is a past chair for ASAE and The Center for Association Leadership Membership Council and a current member of the Marketing Council. She is also the co-editor and contributor of ASAE and The Center's official Membership Handbook, Membership Essentials (see sidebar for publication) and serves on the Association Forum's Professional Practices Committee and Board Nominating Committee. Sheri earned her BA in journalism and history from Indiana University and was selected as a MacArthur Foundation Fellow for the nonprofit management program at Roosevelt University.

    • 16 Jul 2020
    • 11:30 AM - 1:00 PM
    • Kansas Grain and Feed Association, 816 SW Tyler St # 100, Topeka, KS 66612
    • 28

    Russ Kromminga, Director of Business Development
    Rich McDaniel, Director of IT Services
    Century Business Technologies
    Thursday, July 16, 2020
    Lunch at 11:30, Presentation Noon-1:00pm
    Kansas Grain and Feed Association
    816 SW Tyler St # 100, Topeka, KS 66612

    • 27 Aug 2020
    • 11:30 AM - 1:00 PM
    • Kansas Bankers Association, 610 SW Corporate View, Topeka, KS 66615
    • 29

    Dede Gish-Panjada
    Vice President – Consulting, Bostrom
    Thursday, August 27, 2020
    Lunch at 11:30, Presentation Noon-1:00pm
    Kansas Bankers Association
    610 SW Corporate View, Topeka, KS 66615

    Is your association finding it difficult to rely only on traditional revenue sources such as membership dues and conference registration fees? Does your organization feel it must broaden its revenue base to meet increasing budgetary demands and spread the downside risk of uncertain markets?

    Revenue assessment is a key component of a business model analysis and is complex enough to require separate analysis and development. In today’s rapid pace of change, it requires more frequent updating than the overall business plan. These are the opportunities Bostrom identifies as key to examine to better diversify association revenues. Which ones are the most applicable for your association?

    • Analyze historical revenue streams and cost structures to identify weaknesses to be addressed
    • Critical assessment of pricing strategies to enhance revenue generation and market position
    • Identification and analysis of all association assets and opportunities to monetize the association’s intellectual property
    • Market analysis to identify unmet stakeholder needs and emerging trends in products and services that the association might be positioned to take advantage of

    Learner outcomes:

    • Discuss the process to inventory unmet stakeholder needs and identify emerging product and service trends in the association’s industry
    • Describe how to examine pricing strategies and cost structures to identify new revenue opportunities
    • Identify key association intellectual property that could create potential revenue streams

    • 19 Nov 2020
    • 11:30 AM - 1:00 PM
    • Kansas Electric Cooperatives, 7332 SW 21st St, Topeka, KS 66615
    • 30

    Dr. Heather Clark
    Vibrant Again
    Thursday, November 19, 2020
    Lunch at 11:30, Presentation Noon-1:00pm
    Kansas Electric Cooperatives
    7332 SW 21st St, Topeka, KS 66615

Check out our Suppliers Guide here!

The KSAE Suppliers Guide is a valuable resource for Association Members and other Industry Professionals to connect and locate products and services necessary to advance the Kansas association community. 

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